Design Tips for Your Yard Signs for Effective Marketing
When your business needs to spread the word to customers about a new product, service, or promotion, you can choose custom yards because they are very efficient and effective way to advertise. A number of strategies must be utilized in order to build great yard signs. Yard signs are extremely versatile and you can use them in many ways. Apart from marketing your business, you can as well use them as real estate signs and political yard signs and much more. In fact, the options are endless.
To design custom yard signs that will take your outdoor advertising to the next level, you should stick to the following design tips.
Keep your message short and clear
It’s worth remembering that the longer the message on your yard sign, the higher the chances of drivers not being able to complete reading it. It’s advisable that you keep your message down to a maximum of two lines. If you are finding it impossible to convey your message in five or less words, choosing another layout would be the best idea.
Include a call-to-action
Of course, you are creating a yard sign Ormond Beach offers because you want your customers and prospects to take action. What do you really want them to do after reading your sign? Well, tell them! For instance, tell them to call your business for more information about the product or service you’re advertising. You can also tell the driver to visit your website for additional information.
You may include an arrow
Instead of using an address, it would be helpful to include arrows on your yard signs to direct people reading your yard sign especially if the place or establishment you are advertising is nearby. Your customers and prospects will easily find your location with just a simple arrow. For many people especially drivers, an address would be too complicated.
Make sure the sign is readable
While this might look obvious, there is a possibility that it can be overlooked in the design process. Big letters are ideal because even drivers moving at a high speed will be able to read the message. You should understand that your prospects and customers don’t have much time to acknowledge your sign leave alone read and process the message. Get your yard signs printed from a reliable company like Copy Cat Printing Centers that will incorporate legible fonts and make them bold for them to stand out.